Zen and the art of web analytics

Some days you log in to find your page views have spiked—hooray! You’re popular! Other days, when your visitor count is in the tank, you walk around with shoulders slumped…

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Zen and the art of web analytics

Just launched: Kraft Foods Responsibility Report

06.03.2010

Kraft’s new report takes interactive PDFs to a new level.

Just launched: Kraft Foods Responsibility Report

Methodologie heads to Sustainable Brands 2010

06.03.2010

Three topics we spend a lot of time thinking about—sustainability, brand, and design—will converge in June at Sustainable Brands 2010, the conference for anyone and everyone working to infuse sustainable practices with brand communications. How…

Methodologie heads to Sustainable Brands 2010

See our space

05.20.2010

Take a brief tour of Methodologie.

See our space

The truth behind three common web statistics

04.20.2010

Mark Twain said, “There are lies, damned lies, and statistics.” These are words to remember when drawing conclusions from web analytics. These three common statistics look deceivingly straightforward, but they can be misleading if you’re…

The truth behind three common web statistics

Back from a week in Austin at SXSW: plug in, data dump, reflect

03.30.2010

Norman’s report from SXSW Interactive 2010.

Back from a week in Austin at SXSW: plug in, data dump, reflect